View Email Events

Overview

The View Email Events menu in Paradigm allows you to search for and examine the status of emails sent via the communication module.

Key Terms and Concepts

Key term	Description
Clicks
Opens	The Email Client inserts a small, transparent image into all emails that will be tracked. When a student reads an email, their client application loads the tracking image which registers the open event with the email client.
Delivered	A delivery is recorded when a request to send an email results in the email being accepted by the receiving server. However, this does not necessarily mean that the message reached the recipient’s inbox. Some users and some email applications may filter the email away from the inbox even though the email was delivered to (accepted by) the recipient email server. If an email is indicated as delivered you can be certain that it was not deferred by the ISP.
Bounce	A message that is returned to the server that sent it. Bounced emails are either a permanent failure to deliver the email or a temporary failure to deliver the email, based on conditions with the recipient mail server. Reasons for bounced emails: Permanent bounce is an e-mail message that has been returned to the sender because the recipient’s address is invalid. A hard bounce might occur because the domain name doesn’t exist or because the recipient is unknown. If a email is on the bounce list, we will auto drop any future requests to this email address. Temporary Bounce is an e-mail message that gets as far as the recipient’s mail server but is bounced back undelivered before it gets to the intended recipient. This type of bounce might occur because the recipient’s inbox is full.
Spam Report	Spam reports happen when a recipient indicates that they think your email is spam and then their email provider tells the email client.
Processed
Deferred	A deferred status can occur when an ISP or mailbox provider is for some reason not ready to accept email from your IP address. Instead of blocking or bouncing the message, the provider will defer or temporarily delay receiving the message and wait for the email to be resent. The email client will retry delivery of a deferred email on behalf of our customers for 72 hours from the time of the first deferral, after which time the email address will be placed on the Block Suppression list.
Filter by Dates	The option to search all emails sent up to a certain date.
Filter by Email Address	To option to search all emails sent to a particular email address

Workflows

There are two ways you can view the status of the email events when using the Communication Event module in Paradigm:

via the System menu

This workflow is applicable if you want to view the email events in general with no specific student record loaded in the system.

1. Navigate to System > Email Events menus on the side.

2. Set the desired criteria for the email events that you want to view. You can set the following:

   • Email Address

   • Subject

   • Date of Last Recorded Activity

   • Type (Open, Dropped, Delivered, Processed)

3. You can also set the Start Date of the email events that you want to view before you click the Fetch Data.

System > Email Events screen

via the Student Communication menu

This workflow can show you the communication events related to the student record currently loaded in the system.

1. Load the student record, see Search a Student record.

2. Once the student record is loaded, navigate to the Student > Communication menus on the side or the top by clicking on the student image above the Dashboard menu.

3. With the communication event screen loaded, you can see the communication events related to the student record on the search result section or you can search for events on the COMMUNICATION EVENT SEARCH section on top.

Student > Communication menu to view events